Al Borde’s “Día de los Muertos” Concert and Arts Festival, 2006

Tuesday, 07 November 2006 08:00

An Enormous Hit among Los Angeles’s Hispanic Youth
Evening is Crowned with Surprise Live Acoustic Set by Volumen Cero

Los Angeles, CA –November 8, 2006—On Thursday November 2nd Al Borde, the award-winning biweekly Latin Alternative entertainment magazine, welcomed over 600 guests to its second annual “Día de los Muertos” Concert and Arts Festival in East Los Angeles. Held in El Gallo Plaza and Cultural Cafe, one of the area’s best-kept secrets, the event turned this Día de los Muertos evening into a night of lavish art displays and altar exhibits featuring submissions from local artists.

The Two-Dimensional Art contest winner was twenty-seven year old Jefferson High School teacher Luis G. García for his oil on canvas titled “Sebastian.” In addition to a full feature editorial in Al Borde, Mr. García also won an exhibition of his own to be held in uptown Whittier’s Casita del Pueblo, a local art retail store that promotes folk art awareness and appreciation. The winner of this year’s “Day of the Dead” Altar contest and $500 in cash and prizes was the Social Justice Academy Student Group, an organization from East Los Angeles’s Garfield High School.

Guests were also treated to live musical entertainment provided by L.A.’s very own La Banda Skalavera but the evening’s biggest surprise, without a doubt, was a five-song set given by Volumen Cero, one of today’s biggest Latin Alternative rock acts.

Both young, Hispanic art enthusiasts and Latin entertainment industry professionals alike raved about last Thursday’s event. “We really appreciated the hospitality, great artwork and vibe of the event,” said Carlos Castillo, West Coast Promoter for Universal Music. Hansen Beverage Company’s Marketing Manager, Paul Mendoza, noted, “The 2nd Annual ‘Día de Los Muertos’ Concert and Arts Festival was a perfect venue for hip L. A. Hispanics to come together. We look forward to future events hosted by Al Borde.”

The sponsors that joined Al Borde in its unique cultural celebration were Washington Mutual, Wells Fargo, Blue Cross, Cingular, Monster Energy Drinks, Ameriprise and El Clasificado, Al Borde’s parent company.

Al Borde’s “Día de los Muertos” Concert and Arts Festival is a community-oriented celebration of music and culture. Community groups and local artists are invited to submit an original work of art for the Day of the Dead-themed art and altar contests, for a chance to win $500 and a personalized art exhibition. Every year a surprise musical guest
chosen from the Latin Alternative rock music scene is invited for a special performance.

For more information about Al Borde and the “Día de los Muertos” Concert and Arts Festival, or to view pictures of this year’s event please visit www.alborde.com.

Maria Elena Aguilar
		About the author:
		Manager of PR/Staff Writer. B.A., English Literature, UC Berkeley (2005). Maria Elena joined Al Borde in 2005, for what was supposed to be a one-year stint to “get her feet wet”... Her weaknesses are pretty boys with beards and everything J. Crew has to offer. When she’s not busy daydreaming, this neurotic super mom keeps busy raising her newborn daughter, Sofia.